Tuesday, October 18, 2016

Gestalt Principal Documentary Review

In the documentary about Gestalt Principals we learned that, simply put, gestalt principals are groups of objects situated in a way that forms a correlation between each other without being directly connected.

To expand upon the documentary, I wanted to find examples of this theory playing out in our every day lives. IBM, Starbucks, NBA and Girl scouts are a few examples of use of gestalt principals in logo design. They are seemingly "whole" images who are made up of smaller parts.















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